Tips for Creating Shareable Content that Drives Traffic

Creating shareable content that drives traffic is essential for businesses looking to drive more visitors to their websites.

Content that is shared widely on social media can be a great way to increase website traffic and create a positive brand image. However, creating shareable content that will actually drive traffic to your website requires careful planning and execution. Here are some tips for creating shareable content that will help to drive traffic to your website.

1. Add Value – The key to creating shareable content is to make sure it adds value to the viewer. Content that is informative, entertaining, or otherwise beneficial to the reader is more likely to be shared than content that is simply promotional. Think about what your audience would find interesting or helpful and create content around that.

2. Be Creative – Creativity is key when it comes to creating content that can be shared. Try to think outside the box when it comes to the type of content you create and how you present it. This could be anything from a funny video, to an infographic, or an interactive quiz.

3. Use Visuals – Visuals are a great way to draw people’s attention to your content. Using images, videos, and even infographics can help to make your content more engaging and shareable.

4. Always Focus on Quality – Quality is essential when it comes to creating shareable content. You should always strive to create content that is well-written, well-researched, and error-free.

5. Utilise Social Media – Social media is one of the best ways to get your content shared. Make sure to promote your content on all of your social media channels and encourage your followers to share it with their networks.

6. Make it Easy to Share – Make sure it’s easy for people to share your content. Include social sharing buttons on your website and make sure to use clear, clickable links when you share content on social media so that it’s easy for people to click through.

7. Leverage Influencers and Specialists – Working with influencers can be a great way to get your content shared. Reach out to influencers in your industry and ask them to share your content with their followers.