In the last few years, video has taken over the internet. By the end of 2022 more than 85 percent of all internet traffic is video.
This is largely due to the fact that people love watching videos. In fact, a recent study showed that people are 1.8 times more likely to engage with video content than any other type of content.
So, how can you use video to increase traffic to your website?
There are a few different ways to go about this. The first is to create engaging video content that will get people to watch and then share with their friends. This is known as viral video marketing and it can be extremely effective.
Another way to use video is to create a video sitemap for your website. This will help search engines index your videos and make them more likely to show up in search results.
Finally, you can use video to drive traffic to your website through paid advertising. This can be done on platforms like YouTube and Facebook.
All of these methods can be extremely effective in driving traffic to your website. However, it’s important to note that you need to create high-quality video content in order for people to watch and share it. If you create content that is boring or doesn’t offer value, you likely won’t see the results you’re hoping for.
So, if you’re looking to increase traffic to your website, video marketing is a great place to start. Just be sure to create quality content that will engage and entertain your audience.