AR

Facebook

Understanding the “metaverse”?

Facebook, which is under fire from regulators and lawmakers across the world, is planning to rebrand itself with a new name that focuses on the metaverse, well connected tech publi...

Platform News: Snap Inc

Snap launches studio to create augmented reality ads

Snap Inc is launching a studio to help brands create augmented reality advertising and experiences, part of a move to popularize the use of technology that can overlay computer-gen...

Platform News: Snap Inc

Snap Inc hires first global head of platform safety

Snapchat’s owner has hired a longtime online safety advocate as its first global head of platform safety, Snap Inc told journalists, as the company continues to ramp up effor...

Facebook

Facebook sets up new team to work on the ‘metaverse’

Facebook is creating a product team to work on the “metaverse,” a digital world where people can move between different devices and communicate in a virtual environment...

Platform News: Snapchat app on a smartphone

Snap to buy augmented reality company WaveOptics for over $500 million

Snap has said it will acquire WaveOptics, a UK-based augmented reality (AR) technology company, for over $500 million.

Platform Industry: Microsoft logo

Microsoft wins huge contract with US Army to supply augmented reality headsets

Microsoft has said it has won a deal to sell the US Army augmented reality headsets based on its HoloLens product and backed by Azure cloud computing services.

Nintendo: Games and gaming

Nintendo partners with Pokemon Go maker Niantic on Pikmin app

Nintendo has stated that it is partnering with Pokemon Go app developer Niantic to create augmented reality (AR) titles, with a Pikmin themed app launching this year.

Virtual Reality

Suited avatars and digital offices: bankers embrace Virtual Reality

After the preserve of players, virtual reality was seized on by the financial industry as a means of enlivening home functioning for lonely traders or isolated executives and repli...

Platform News: Facebook meeting

Facebook chief scientist says ‘true AR glasses’ at least five years away

Facebook is 5-10 years away from being able to bring to bring to market “true” augmented reality glasses, its chief scientist told journalists, since the company releas...