advertising
Apple to start enforcing new app privacy notifications in coming weeks
Apple has said that in the coming weeks it will start enforcing a new privacy notification rule that digital advertising firms such as Facebook have warned will impact their sales.
Microsoft and Google openly feuding amid hacks and competition inquiries
Driven in part by pressure from lawmakers and regulators over the extraordinary power the two technology giants wield over American life, the two players are wrestling to throw eac...
Twitter admits its exploring an ‘undo send’ feature for paying users
Twitter has long been rumoured to be testing an “undo send” function that would give users a short time to withdraw a tweet before it is posted. On Friday, the company ...
YouTube earns accreditation for protecting advertisers from unsuitable videos
YouTube has announced that it has become the first online platform to receive an accreditation from the Media Rating Council (MRC), signifying the streaming provider effectively pr...
Australia now takes on Google advertising dominance
An Australian ruler is thinking about letting net users choose what private information companies like Google share with advertisers, as part of the country’s efforts to shat...
Walmart plans big push to challenge Amazon on advertising
Walmart plans to expand its marketing business, including space for advertising at its US stores and sharing its enormous trove of retail data with brands, the world’s larges...
Facebook scores earnings win on holiday retail advertising
Facebook has beaten quarterly earnings estimates after heavy holidays advertising by retailers, but cautioned Apple’s impending privacy fluctuations could hurt revenue by int...
Google to pause US political ads ahead of presidential inauguration
Google will stop selling political ads referencing US elections over its various platforms until at least the 21st of January, following last week’s violence at the Capitol, ...
UK’s competition watchdog to probe Google’s browser changes
The UK’s competition watchdog said on Friday it has launched an investigation to Google’s suggestions to get rid of third-party cookies and other functions from the Chr...
Interesting: Facebook’s advertising integrity chief leaves company
Facebook’s chief of advertising ethics, who managed the organization’s ad products around sensitive subjects like politics and coronavirus misinformation, departed this...
Google, Facebook agreed to team up against possible antitrust action, draft lawsuit says
Facebook and Alphabet Inc’s Google agreed to “cooperate and assist one another” in case of an investigation into their pact to work together in online advertising...
Genius Media, The Nation sue Google in advertising antitrust lawsuit
Online publishers such as Genius Media Group and news site The Nation alleged in a lawsuit seeking class-action status on Wednesday that Google has unlawfully stifled advertising c...
US lawsuit claims Google, Facebook cooperated to undermine ad competition
Facebook and Alphabet’s Google, the two largest players in online marketing, used a series of deals to combine their market power illegally, Texas and nine other states alleg...
Google, adtech firms hit with fresh EU privacy complaints
Google and other digital advertising businesses were struck with fresh privacy complaints to national watchdogs in six EU nations on Thursday on how that they sell advertisements t...