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Canadian Utilities

Company report, featuring a PESTLE, Porters Five Forces, 5C, MOST, CATWOE and SWOT analysis

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This report on Canadian Utilities is part of our comprehensive analysis of the world’s 10,000 largest companies. It is constantly updated to ensure the most up-to-date content is available.

Premium members have full access to this study on Canadian Utilities, including the SWOT analysis, PESTLE, 5C analysis, CATWOE, Porters Five Forces, MOST analysis, and a myriad of additional high value sections.

In addition to the analysis-driven sections, we explore potential new products and/or services, predict future market trends, and anticipate synergies between Canadian Utilities and other organisations.

Company Description

Canadian Utilities, headquartered in Alberta, Canada, was founded in 1910 and is a diversified global energy infrastructure provider. Its main products and services include electricity and natural gas transmission and distribution, and renewable energy, such as wind and solar. Canadian Utilities serves markets across North America and in Australia.

Industry Overview

Canadian Utilities operates in the energy industry, which is valued at around $2.2 trillion in US Dollars. This sector employs around 11 million people across the world, with a significant number of those being based in Canada. Moreover, the majority of these employees work in electricity generation and retail, and oil and gas production.

Industry Classification

In terms of formal classification, Platform Executive has tagged Canadian Utilities as a business operating within the Electricity industry.

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Intellectual Property

Some of the Patents granted to, or relevant to the organisation include the following:

Patent Title: Method for controlling a distributed generation system
Patent ID: US10721039
Date: October 8, 2019.

Patent Title: Method for providing an aggregated demand response signal
Patent ID: US10645558
Date: August 20, 2019.

Patent Title: System and method for valuing distributed energy resources
Patent ID: US10607300
Date: June 25, 2019.

Patent Title: System and method for controlling distributed energy resources
Patent ID: US10607080
Date: June 25, 2019.

Patent Title: System and method for distributed energy resource optimisation
Patent ID: US10577184
Date: May 21, 2019.

Patent Title: System and method for distributed energy resource optimisation
Patent ID: US10561519
Date: April 30, 2019.

Patent Title: System and method for controlling distributed energy resources
Patent ID: US10561447
Date: April 30, 2019.

Patent Title: System and method for distributed energy resource optimisation
Patent ID: US10557013
Date: April 23, 2019.

Patent Title: System and method for controlling distributed energy resources
Patent ID: US10554545
Date: April 16, 2019.

Patent Title: System and method for distributed energy resource optimisation
Patent ID: US10545305
Date: April 2, 2019.

Major Products & Services

The main products and/or services commercialised by this business include the following:

  • Electricity Distribution and Transmission
  • Natural Gas Distribution and Transmission
  • Renewable Energy Solutions
  • Water and Wastewater Solutions
  • Communications Solutions
  • Home Services
  • Energy Solutions
  • Environmental Solutions
  • Facilities Management
  • Economic Development

Key Competitors

We have identified the following organisations as being key competitors:

  • Emera Inc
  • Fortis Inc
  • Hydro One
  • Algonquin Power & Utilities Corporation
  • Atco Ltd
  • Hydro-Quebec
  • Enbridge
  • Capstone Infrastructure Corporation
  • Capital Power Corporation
  • BC Hydro
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Key Stakeholders

Stakeholders are individuals or groups who have an interest in a business and/or are affected by its actions.

These stakeholders can have different requirements and expectations from the business, which must be taken into account when making decisions.

By understanding their stakeholders’ requirements, a business can make informed decisions that benefit all involved.

Below is the list of internal and external stakeholders we have identified for this business:

1. Customers: Canadian Utilities provides goods and services to its customers, including energy, water, and other services.

2. Employees: Canadian Utilities employs a large workforce of individuals to provide services to customers.

3. Shareholders: Canadian Utilities is owned by shareholders who invest in the company and expect a return on their investment.

4. Regulators: Canadian Utilities is subject to a variety of regulations from provincial, federal, and international governments that oversee the utility industry.

5. Partners: Canadian Utilities works with partners such as suppliers, vendors, and contractors in order to provide goods and services to customers.

6. Community: Canadian Utilities is committed to being a responsible corporate citizen and is involved in a variety of activities in the communities in which it operates.

7. Environment: Canadian Utilities is committed to environmental stewardship and is working towards reducing its environmental impact.

Value Proposition

A value proposition explains the unique value and/or benefits that an organisation provides to its customers, partners, stakeholders and the overall market. It outlines what makes a company like Canadian Utilities different from its competitors, along with what it can offer that key competitors cannot.

A corporate value proposition can be used with the competitive advantages section of this report in order to better understand Canadian Utilities and its position within the marketplace.

The value proposition for Canadian Utilities is to provide essential services to Canadians, including electricity, water, and telecommunications.

Competitive Advantages

Competitive advantages are unique attributes, strategies, resources, or capabilities that allow an organisation to outperform its competitors and achieve superior market position and profitability.

Competitive advantages for the business include the following:

Financial Strength: Canadian Utilities has a strong balance sheet, with a credit rating of AA- from Standard & Poor's, making it one of Canada's highest-rated utilities. This financial strength gives the company an advantage in its ability to access capital, pursue investments, and finance projects.

Diversified Customer Base: Canadian Utilities serves a variety of customers from industrial, commercial, and residential customers. This diversification helps reduce the risks associated with any single customer or sector.

Experienced Management Team: Canadian Utilities has an experienced management team, with over 50 years of combined experience in the utilities industry. This team of experienced professionals brings a wealth of knowledge and expertise to the company.

Strong Regulatory Framework: Canadian Utilities operates in a well-regulated environment with the oversight of provincial and federal regulators. This framework provides stability and predictability, which enables the company to plan and execute its long-term strategy.

Strategic Acquisitions: Canadian Utilities has a long history of strategic acquisitions and investments, allowing it to expand its operations and enter new markets. This strategy has been successful in helping the company grow and diversify its business.

Customers & Cohorts

As part of this competitive intelligence study, we have identified the main customers of the organisation.

These include the following cohorts:

  • Residential Customers
  • Commercial Customers
  • Industrial Customers
  • Institutional Customers
  • Agriculture Customers
  • Government Customers
  • First Nations Customers

Market Trends

Market trends can impact an organisation by influencing consumer behavior, altering supply and demand dynamics, and affecting the organisation's ability to remain competitive in the market.

As part of this study, we have identified a number of potential short-term to medium-term trends that could impact the organisation. These include the following:

Key Market Trends
Increasing Energy Efficiency: Canada's utilities are facing increasing pressure to provide energy efficient solutions for their customers. As energy efficiency technologies become more accessible and affordable, customers are more likely to adopt them, resulting in reduced energy consumption. This could lead to a decrease in demand for energy, and could have a negative impact on utilities' profitability.

Renewable Energy: Renewable energy sources such as wind and solar are becoming increasingly popular among Canadian consumers. This could lead to a decrease in demand for traditional energy sources, such as coal, oil, and natural gas, which could have a negative impact on utilities' profits.

Demand Side Management: Demand side management (DSM) is a strategy used by utilities to manage energy consumption and reduce demand for energy. By implementing DSM strategies, utilities are able to reduce energy consumption and lower their costs.

Smart Grid Technologies: Smart grid technologies are becoming increasingly popular among utilities. These technologies allow utilities to better monitor and manage energy consumption and offer customers more control over their energy use. Smart grids can also help reduce energy consumption and improve energy efficiency, which can benefit utilities in the long run.

Key Performance Indicators

Key Performance Indicators

Below is a list of KPI's that we have identified as being strategically relevant to this organisation:

Financials (BETA)

The key financials for Canadian Utilities include income statements, which can be found in their annual reports. These financial statements provide information on the organisation's financial performance and health, including revenue, expenses, and profits. This information, along with other indicators are used by investors, analysts and other stakeholders to evaluate the company's performance and future prospects.

Where a financial does not match, we have included those of the parent company (if a listed entity). If the financials are missing please contact us and we will prioritise the update.

Key Financials

Key Personnel

Income Statement


Top-level corporate stats and financial highlights for the listed entity, include:

Share Performance

Below is the current (EOD) share performance for the company, or its listed parent:

Potential Products/Services

As part of this study we have attempted to prognosticate potential products and/or services this organisation could develop in the short to medium-term.

Smart Energy Solutions: Canadian Utilities could develop and offer innovative solutions for managing energy use and reducing energy costs for residential and commercial customers. These solutions could include energy monitoring systems, energy-efficient appliances, and energy-saving tips.

Renewable Energy Solutions: Canadian Utilities could develop renewable energy projects, such as solar and wind farms, to generate clean energy. This could provide its customers with more sustainable energy options.

Home Automation: Canadian Utilities could develop and offer home automation solutions that allow customers to control their energy use and manage their energy costs. These solutions could include lighting control systems, home security systems, and automated heating and cooling systems.

Utility Billing and Management Solutions: Canadian Utilities could develop and offer billing and payment solutions to help customers pay their utility bills. These solutions could include online bill payment systems, automated payment reminders, and mobile billing apps.

Energy Education and Training: Canadian Utilities could develop and offer energy education and training programs to help customers learn about energy conservation and efficient energy use. These programs could include seminars, webinars, and online courses.

Potential Synergies

Using our product and portfolio-matching algorithm, we have determined that the following organisations have potential synergies with the company:

1. Enbridge Inc.
2. ATCO Ltd.
3. TransCanada Corporation
4. Fortis Inc.
5. AltaGas Ltd.
6. Emera Inc.
7. Canadian National Railway Company
8. Imperial Oil Limited
9. Suncor Energy Inc.
10. Hydro One Limited

Porter's Five Forces

Created by Harvard Business School Professor Michael Porter in 1979, Porter's Five Forces model is designed to help analyse the particular attractiveness of an industry; evaluate investment options; and better assess the competitive environment.

The five forces are as follows:

  • Competitive rivalry
  • Supplier power
  • Buyer power
  • Threat of substitution
  • Threat of new entries
In relation to Canadian Utilities, the company scores WELL in terms of the Porters 5 forces.

The company has a strong competitive position in the industry, with a large market share and a diversified product portfolio. The company has a strong brand and a loyal customer base. The company is also vertically integrated, which gives it a cost advantage. The company scores less WELL in terms of the bargaining power of suppliers, as it is reliant on a few key suppliers.

PESTLE Analysis

This PESTLE analysis is a strategic planning tool that assesses key external factors affecting the organisation, including the following:

  • Political
  • Economic
  • Social
  • Technological
  • Legal
  • Environmental

Each of these factors is analysed to determine their impact on the organisations strategy, objectives, and operations.

By utilising a PESTLE analysis, the organisation can make better decisions and develop strategies to address potential risks and opportunities.

PESTLE Analysis

CATWOE Analysis


The CATWOE analysis is used to investigate each stakeholders perspectives in order to enable the business to make informed decisions.

The CATWOE analysis is a problem-solving tool consisting of six elements:

  • Customers
  • Actors
  • Transformation process
  • World view
  • Owners
  • Environmental constraints

We view the CATWOE as being most useful when used in conjunction with other problem-solving tools such as a SWOT analysis.

Customers: Canadian Utilities’ customers are primarily businesses and households in Alberta, United Kingdom, Australia, and the United States. They provide energy, water, and wastewater services to residential, commercial, industrial, and agricultural customers.

Actors: Canadian Utilities’ actors include its employees, customers, and the government. Its employees provide services, while its customers receive those services. The government regulates Canadian Utilities’ operations and sets standards for customer service and safety.

Transformation process: Canadian Utilities’ transformation process includes the delivery of energy, water, and wastewater services to customers, as well as the management and maintenance of these systems. Its employees are responsible for ensuring customer satisfaction and safety, as well as meeting government regulations.

World view: Canadian Utilities views customer service and safety as its top priority. It believes in providing reliable and affordable services, while also ensuring that its operations are environmentally responsible.

Owners: Canadian Utilities is owned by AltaGas Ltd., a diversified energy infrastructure company based in Canada. AltaGas is committed to providing its customers with safe, reliable, and affordable energy solutions.

Environmental constraints: Canadian Utilities is subject to environmental regulations and standards set by the government. It is also required to operate in an environmentally responsible manner and to comply with applicable laws and regulations.

SWOT Analysis

This SWOT analysis is a strategic planning tool used to assess the strengths, weaknesses, opportunities and threats of the Canadian Utilities business.

When creating this SWOT the team at Platform Executive have taken into consideration the corporate strategy; brand; key financials; the competitive landscape; along with the products and/or services offered.

To offer increased context for future innovation and product development we also consider the historical context for the business and industry; and perceived direction of travel.

Upon researching the company, we have uncovered a number of strategic and operational strengths, weaknesses, opportunities and threats.

SWOT Analysis


Below is a list of the strengths we have identified for the business:

1. A strong, diversified portfolio of electricity and natural gas businesses across North America: Canadian Utilities Ltd. has a strong, diversified portfolio of electricity and natural gas businesses across North America. This gives the company a broad geographical reach and exposure to different markets, which helps to mitigate risk.

2. A long history of stable and reliable operation: Canadian Utilities Ltd. has a long history of stable and reliable operation. This is due to the company’s strong financial position and its disciplined approach to managing its businesses.

3. A commitment to safety and environmental responsibility: Canadian Utilities Ltd. is committed to safety and environmental responsibility. The company has a strong safety culture and is constantly working to reduce its environmental impact.

4. A strong team of experienced and dedicated employees: Canadian Utilities Ltd. has a strong team of experienced and dedicated employees. This team is focused on delivering safe, reliable and affordable energy to customers.


Below is a list of opportunities we have identified for the business:

1. Increase operational efficiency - Canadian Utilities should focus on reducing operational costs by implementing new technologies and practices such as automation, process optimisation, and data-driven decision-making. This will help them increase efficiency and improve customer service.

2. Expand into new markets - Canadian Utilities should look to expand into new markets such as renewable energy and green technologies. This will allow them to diversify their portfolio and capitalise on the growing global demand for clean energy solutions.

3. Improve customer service - Canadian Utilities should focus on improving their customer service practices. This can be done by investing in customer service training and implementing customer feedback systems. This will help them better understand and meet customer needs.

4. Develop new products and services - Canadian Utilities should develop innovative products and services that could improve their customer experience and increase their market share. This could include energy-efficient lighting solutions, energy monitoring systems, and smart energy management solutions.


Below is a list of the weaknesses we have identified for the business:

1. Lack of Diversification: Canadian Utilities Limited is heavily reliant on the energy sector, with over 95% of its revenue coming from this sector. This leaves the company exposed to fluctuations in the energy markets.

2. Geographic Concentration: The majority of Canadian Utilities Limited’s assets are located in Alberta, Canada. This exposes the company to political and economic risks associated with the province.

3. High Debt Levels: Canadian Utilities Limited has a high debt-to-equity ratio, which leaves the company vulnerable to interest rate changes and puts pressure on its bottom line.

4. Limited Growth Opportunities: Canadian Utilities Limited is a mature company with a limited growth potential. This leaves the company reliant on its current assets for future growth.


Below is a list of the threats we have identified for the business:

1. Competition: Growing competition from smaller, local utilities providing renewable energy sources, such as solar and wind, can threaten the traditional utility model of providing energy from large, centralized sources.

2. Regulatory Risk: Canadian utilities must adhere to complex and ever-changing regulations from governments and other agencies. Non-compliance can result in significant fines and penalties, which can significantly affect their bottom line.

3. Technology: Technological innovations, such as smart grids and distributed energy storage, can reduce the need for traditional infrastructure, leading to decreased profits.

4. Environment: Climate change brings increased risk of extreme weather events, such as floods and droughts, that can cause significant damage to infrastructure and lead to decreased profits. Additionally, increasing public demand for renewable energy sources can create additional pressure on utilities to switch to more sustainable forms of energy production.

5C Analysis

The 5C Analysis is a marketing framework that can be used to provide insight into the key drivers of success, as well as the risk exposure to various environmental factors.
This (concise) 5C analysis examines the external and internal environment for Canadian Utilities. It includes analysing the company's customers, competitors, collaborators, context, and capabilities. We have produced this short analysis to identify potential opportunities and threats to Canadian Utilities, as well as areas where the company needs to improve its operations or strategy.
Company: Canadian Utilities Limited is a diversified global energy and services company that operates in Canada, the United States, and internationally. They have a strong portfolio of businesses including electric and natural gas utilities, renewable energy, and other energy infrastructure businesses.

Collaborators: Canadian Utilities works closely with a number of different partners including local governments, other energy and service providers, and research and development partners. They also have several joint ventures with partners in the energy sector.

Customers: Canadian Utilities provides a variety of services to their customers including electricity and natural gas distribution and transmission, metering, and customer care services. They also provide renewable energy options such as wind and solar power.

Competitors: Canadian Utilities faces competition in the energy sector from a number of large companies including Enbridge, TransCanada, and FortisBC.

Content: Canadian Utilities provides reliable, safe, and cost-effective energy and services to their customers. They have a commitment to innovation, sustainability, and customer service, and strive to provide the best possible energy solutions for their customers.
5C Analysis

MOST Analysis

MOST Analysis

The MOST analysis framework is commonly used to identify an organisation's strategic goals, assess its strengths and weaknesses, and develop a plan to achieve its objectives. This analysis helps organisations to focus on what they want to achieve and how to achieve it, while also identifying potential roadblocks or obstacles that may arise along the way.

  • Mission
  • Objectives
  • Strategy
  • Tactics

We have created this analysis from a 3rd person perspective.

Innovation Scorecard

As part of our research and analysis activity, the team at Platform Executive assesses and then benchmarks businesses and the industry verticals in which they operate using a proprietary scoring mechanism.

First, we allocate a score of A-E for the industry vertical, gauged on the key organisations operating within the space; and then score the individual business using a 1-5 score.

A score of D-E within an industry means that it is potentially ripe to be disrupted by a new entrant into the marketplace; and/or vulnerable to technological change.

Likewise, a high score of 4-5 for the company in question indicates that in the view of the analysis team it lags behind notable businesses in terms of innovation and product pipeline.

Innovation Scorecard

Below is a guide to each score:

Industry score:

A The industry is amongst the most innovative; with the leading players all driving the sector forward.
Example industry: PaaS
B The industry and its leading players have a good track record of innovation; and can quickly react to change.
Example industry: Pharmaceutical
C Companies operating within the sector have adequate levels of innovation; and engage in R&D activities when appropriate.
Example industry: FMCG
DBusinesses operating in the industry do not invest enough time and resource into innovation. The sector is stagnant and a good candidate for disruption.
Example industry: Retail Banking
E The major players in the sector seem to lack suitable product development roadmaps; and as a result the sector is highly vulnerable to industry change.
Example industry: Publishing


Company score:

1 The business is amongst the leading players in terms innovation and product pipeline. This will fulfil and reinforce the operations of the business in the medium to long-term.
2 The business has a good track record of innovation, in terms of its products and/or its business model. It is therefore more likely to be able to react and adapt to any changes to the industry.
3 The business is deemed to have an adequate innovation plan, build on research and development and sustainability where appropriate. The business has a product development strategy.
4The business needs to invest more resource and/or intellectual capital in product development, pipelines and/or its business model. The business is at risk of stagnation.
5 The business seems to lack a suitable product development roadmap; and as a result is vulnerable to any notable industry change and/or new entrants in the marketplace.
The team at Platform Executive has judged Canadian Utilities as having an innovation score of B2.


The appendices section of this report contains supplementary information that the team at Platform Executive deems helpful in providing a more comprehensive understanding of the report's contents.

This information is not considered an essential part of the study but serves as a useful supplement to the main text.


This study on Canadian Utilities forms part of our series of competitive intelligence reports, which focuses on 10,000 of the largest corporates.

The information and data included are updated on a timely schedule to ensure that our Premium members receive the most up to date information .

The report is based on information and learning from the following sources:

  • Corporate websites
  • Proprietary research databases
  • SEC Filings
  • Corporate press releases
  • News articles
  • Financial data API's
  • Product-matching algorithm

Further Information

Premium members: If you cannot find the desired information or data set for the business you are researching then please reach out to our research and analysis team. We can tailor reports to meet your requiremnents, with a fast turnaround time.

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Reproduction of the content produced in this report is prohibited without the prior permission of the publisher, Platform Executive Pty Ltd.

The facts of this report have been gathered in good faith from both primary and secondary sources. It is believed to be correct at the time of publication, but cannot be guaranteed. As such Platform Executive can accept no liability whatever for actions taken based on any information that may subsequently prove to be incorrect.


Premium members: To request a priority update to this report, please contact us. Our standard turnaround time is normally 48 hours.

The changelog for this report can be found below, complete with the next scheduled update:

v1.1: Initial load of report
Date: 1st March 2023

Key Financials added (BETA)
Date: 17th March 2023

Next scheduled update: 13th June 2023

Industry Keywords

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