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Atresmedia Corporacion de Medios de Comunicacion SA

Company report, featuring a PESTLE, Porters Five Forces, 5C, MOST, CATWOE and SWOT analysis

HomeSWOT AnalysisMediaAtresmedia Corporacion de Medios de Comunicacion SA

Introduction

This report on Atresmedia Corporacion de Medios de Comunicacion SA is part of our comprehensive analysis of the top 10,000 companies in the world. We update and produce this study on an expedited basis to keep the content as current as possible.

For Premium members only, full access to this study on Atresmedia Corporacion de Medios de Comunicacion SA is available, including the SWOT analysis, PESTLE, 5C analysis, CATWOE, Porters Five Forces, MOST analysis, and a myriad of additional high value sections.

Apart from the assessment-focused parts, we point out possible novel products and/or services; predict future market tendencies; and envision the collaborative potential between Atresmedia Corporacion de Medios de Comunicacion SA and other entities.

Company Description

Atresmedia Corporación de Medios de Comunicación SA is a Spanish media conglomerate headquartered in Madrid, Spain. Founded in 1989, the company is a leading provider of television, radio, digital, and multimedia products and services in Spain and Latin America. Atresmedia operates several television channels and radio stations, as well as other digital platforms such as websites, apps, and streaming services. It serves a wide range of markets, from entertainment to news and sports.

Industry Overview

Atresmedia Corporacion de Medios de Comunicacion SA operates in the media industry, which was valued at $2 trillion in 2020. This industry employs over 2 million people across the globe and is heavily concentrated in the US and Europe. In the US alone, the media and entertainment industry employs 1.4 million people and accounts for 1.2% of total employment in the US. Europe employs a further 600,000 people in the media and entertainment industry.

Industry Classification

In terms of formal classification, Platform Executive has tagged Atresmedia Corporacion de Medios de Comunicacion SA as a business operating within the Media industry.

Table of Contents

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Intellectual Property

Some of the Patents granted to, or relevant to the organisation include the following:

Patent Title: Method and System for Sharing Video Content
Patent ID: 10171608
Date: 08/21/2018.

Patent Title: Method for the Production of a Television Program
Patent ID: 10171575
Date: 08/21/2018.

Patent Title: System and Method for Capturing, Processing and Distributing an Audiovisual Content
Patent ID: 10171574
Date: 08/21/2018.

Patent Title: Method and System for Generating and Broadcasting a Television Program
Patent ID: 10171564
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171546
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171545
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171544
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171543
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171542
Date: 08/21/2018.

Patent Title: Method and System for Providing Content to Users
Patent ID: 10171541
Date: 08/21/2018

Major Products & Services

The main products and/or services commercialised by this business include the following:

  • Broadcast Television: Atresmedia Corporacion de Medios de Comunicacion SA owns two free-to-air channels, Antena 3 and La Sexta, as well as two pay-TV channels, Mega and Atreseries.
  • Radio: Atresmedia owns the radio station Los 40 Principales and its associated network, as well as five other radio stations.
  • Online: Atresmedia's online arm has a website and mobile app offering news, sports, entertainment, and lifestyle content. It also has a streaming service, Atresplayer.
  • Publishing: Atresmedia owns a publishing house, Atresmedia Libros, and a magazine, Telva.
  • Advertising: Atresmedia offers a range of advertising services, including TV, radio, digital, and outdoor.

Key Competitors

We have identified the following organisations as being key competitors:

  • Mediaset España Comunicación S.A.
  • Vocento S.A.
  • Grupo PRISA
  • Telefónica S.A.
  • Grupo Godó
  • Antena 3 de Televisión S.A.
  • RTVE Corporación de Radio y Televisión Española
  • Euskaltel S.A.
  • Grupo Planeta
  • AMC Networks International Iberia, S.L.U.
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Key Stakeholders

Stakeholders are individuals or groups who have an interest in a business and/or are affected by its actions.

These stakeholders can have different requirements and expectations from the business, which must be taken into account when making decisions.

By understanding their stakeholders’ requirements, a business can make informed decisions that benefit all involved.

Below is the list of internal and external stakeholders we have identified for this business:

1. Shareholders: Investors who own shares in Atresmedia Corporacion de Medios de Comunicacion SA

2. Employees: All workers employed by Atresmedia Corporacion de Medios de Comunicacion SA

3. Customers: All individuals who purchase products or services from Atresmedia Corporacion de Medios de Comunicacion SA

4. Suppliers: All entities that provide goods or services to Atresmedia Corporacion de Medios de Comunicacion SA

5. Government: All government agencies that regulate, tax or provide services to Atresmedia Corporacion de Medios de Comunicacion SA

6. Media: All media outlets that report on Atresmedia Corporacion de Medios de Comunicacion SA

7. Community: All local, regional and national communities in which Atresmedia Corporacion de Medios de Comunicacion

Value Proposition

A value proposition explains the unique value and/or benefits that an organisation provides to its customers, partners, stakeholders and the overall market. It outlines what makes a company like Atresmedia Corporacion de Medios de Comunicacion SA different from its competitors, along with what it can offer that key competitors cannot.

A corporate value proposition can be used with the competitive advantages section of this report in order to better understand Atresmedia Corporacion de Medios de Comunicacion SA and its position within the marketplace.

Atresmedia Corporacion de Medios de Comunicacion SA is a Spanish media company that provides media services, including television, radio, newspapers, online media and marketing services. The company offers a range of services to its customers, including television, radio, newspapers, online media, marketing services and events.

Competitive Advantages

Competitive advantages are unique attributes, strategies, resources, or capabilities that allow an organisation to outperform its competitors and achieve superior market position and profitability.

Competitive advantages for the business include the following:

Innovative Content: Atresmedia Corporación de Medios de Comunicación SA has been able to create innovative content that has succeeded in capturing the attention of viewers and winning numerous awards. This has enabled the company to acquire and retain a large and diverse audience base.

Strong Brand Recognition: Atresmedia has managed to achieve significant brand recognition, both domestically and internationally, through its multiple media channels, including radio, television, digital, and print.

Strategic Partnerships: Atresmedia has formed strong partnerships with other media outlets and film and television production companies, allowing it to create more compelling content and reach wider audiences.

Financial Strength: Atresmedia has a strong financial position, with a healthy balance sheet and consistent cash flows, enabling it to invest in new and innovative content.

Solid Management: The company has a strong and experienced management team, with a proven track record of successful strategies and operations.

Customers & Cohorts

As part of this competitive intelligence study, we have identified the main customers of the organisation.

These include the following cohorts:

  • Subscribers
  • Advertisers
  • Employees
  • Partners
  • Sponsors
  • Investors
  • Journalists
  • Viewers
  • Influencers
  • Content Creators

Market Trends

Market trends can impact an organisation by influencing consumer behavior, altering supply and demand dynamics, and affecting the organisation's ability to remain competitive in the market.

As part of this study, we have identified a number of potential short-term to medium-term trends that could impact the organisation. These include the following:

Key Market Trends
Digital Transformation: Atresmedia Corporacion de Medios de Comunicacion SA can benefit from digital transformation by providing customers with an improved digital user experience and improved customer service. With increased access to digital services and products, Atresmedia can increase their market share and expand their customer base. In addition, digital transformation can help Atresmedia reduce costs and increase efficiency.

Market Consolidation: Consolidation in the media market is a trend that could have a significant impact on Atresmedia. As larger media companies acquire smaller ones, Atresmedia may find itself in a more competitive environment. This could result in a decrease in market share and a decrease in profits.

Increased Adoption of OTT Platforms: Over the coming years, Atresmedia will have to adapt to the increased adoption of OTT (Over-the-Top) streaming platforms. Atresmedia will need to create compelling content that is optimised for streaming to ensure that it can remain competitive in the market.

Expansion of Social Media Platforms: Social media platforms are becoming increasingly popular and are being used as a tool for marketing, advertising and customer service. With more and more people using social media, Atresmedia will need to ensure that its content is optimised for these platforms in order to remain competitive.

Key Performance Indicators

Key Performance Indicators

Below is a list of KPI's that we have identified as being strategically relevant to this organisation:

Financials (BETA)

The key financials for Atresmedia Corporacion de Medios de Comunicacion SA include income statements, which can be found in their annual reports. These financial statements provide information on the organisation's financial performance and health, including revenue, expenses, and profits. This information, along with other indicators are used by investors, analysts and other stakeholders to evaluate the company's performance and future prospects.

Where a financial does not match, we have included those of the parent company (if a listed entity). If the financials are missing please contact us and we will prioritise the update.

Key Financials

Key Personnel

Income Statement

[eod_financials target="A3M.MC" id="10329343" preset="Income Statement" years="2018-2023"]

Highlights

Top-level corporate stats and financial highlights for the listed entity, include:

Share Performance

Below is the current (EOD) share performance for the company, or its listed parent:

Potential Products/Services

As part of this study we have attempted to prognosticate potential products and/or services this organisation could develop in the short to medium-term.

A streaming service: Atresmedia could create a streaming service to provide access to its library of TV shows, films and other content.

A mobile app: Atresmedia could create a mobile app to enable customers to access their content on the go.

Live events: Atresmedia could host live events related to their content, such as Q&As with actors and directors, or special screenings.

Merchandise: Atresmedia could create merchandise related to their content, such as t-shirts, mugs, and other accessories.

An online store: Atresmedia could create an online store to sell their content, as well as merchandise.

Social media campaigns: Atresmedia could create social media campaigns to promote their content and engage with their audience.

Potential Synergies

Using our product and portfolio-matching algorithm, we have determined that the following organisations have potential synergies with the company:

1. Endemol Shine Group: Endemol Shine is a global content creator, producer and distributor of multi-genre entertainment content, with a catalogue of over 400 formats and 60,000 hours of programming across scripted and non-scripted genres.
2. Grupo Planeta: Grupo Planeta is a Spanish media and publishing company, with a presence in 18 countries. It operates a number of publishing houses, radio and television channels, newspapers, magazines, and digital media platforms.
3. Mediaset España: Mediaset España is the Spanish arm of the Italian Mediaset Group, which is one of the leading media companies in Europe. It operates a number of television and radio channels, newspapers, magazines, and digital media platforms.
4. Prisa Group: Prisa Group is a Spanish media conglomerate, operating a number of television, radio, and digital media platforms, as well as newspapers, magazines, and book publishing divisions.
5. Viacom International Media Networks: Viacom International Media Networks is a division of Viacom, which is one of the world's leading media companies. It operates a number of television and digital media platforms, including MTV, Nickelodeon, and Paramount+.

Porter's Five Forces

Created by Harvard Business School Professor Michael Porter in 1979, Porter's Five Forces model is designed to help analyse the particular attractiveness of an industry; evaluate investment options; and better assess the competitive environment.

The five forces are as follows:

  • Competitive rivalry
  • Supplier power
  • Buyer power
  • Threat of substitution
  • Threat of new entries
The Porters 5 forces for Atresmedia Corporacion de Medios de Comunicacion SA are:

1. Threat of New Entrants: LOW. Atresmedia has a strong market position and brand recognition, which makes it difficult for new entrants to compete.

2. Bargaining Power of Buyers: MEDIUM. While Atresmedia has a strong market position, buyers do have some bargaining power as there are other media companies in the market.

3. Threat of Substitutes: LOW. There are not many substitutes for Atresmedia's products and services.

4. Bargaining Power of Suppliers: LOW. Atresmedia has a strong bargaining power over its suppliers.

5. Competitive Rivalry: HIGH. The media industry is HIGHLY competitive, which puts pressure on Atresmedia to maintain its market share.

PESTLE Analysis

This PESTLE analysis is a strategic planning tool that assesses key external factors affecting the organisation, including the following:

  • Political
  • Economic
  • Social
  • Technological
  • Legal
  • Environmental

Each of these factors is analysed to determine their impact on the organisations strategy, objectives, and operations.

By utilising a PESTLE analysis, the organisation can make better decisions and develop strategies to address potential risks and opportunities.

PESTLE Analysis

CATWOE Analysis

CATWOE

The CATWOE analysis is used to investigate each stakeholders perspectives in order to enable the business to make informed decisions.

The CATWOE analysis is a problem-solving tool consisting of six elements:

  • Customers
  • Actors
  • Transformation process
  • World view
  • Owners
  • Environmental constraints

We view the CATWOE as being most useful when used in conjunction with other problem-solving tools such as a SWOT analysis.

Customers: Atresmedia Corporacion de Medios de Comunicacion SA provides television and radio services to millions of customers across Spain. Customers include individuals and households, as well as businesses and organisations.

Actors: The primary actors of Atresmedia Corporacion de Medios de Comunicacion SA are its shareholders, executive management, and employees. All of these actors are responsible for making strategic decisions and ensuring the company runs efficiently.

Transformation process: Atresmedia Corporacion de Medios de Comunicacion SA uses a variety of methods to deliver its services to customers. These methods include digital and analogue broadcasting, digital terrestrial television, and streaming services. It also uses a range of technologies to manage its operations and deliver its services.

World view: Atresmedia Corporacion de Medios de Comunicacion SA is committed to providing high-quality television and radio services to its customers. It strives to be a leader in the media industry, offering innovative services and technologies that keep its customers engaged.

Owners: Atresmedia Corporacion de Medios de Comunicacion SA is a publicly traded company, with its shares listed on the Spanish Stock Exchange. It is majority owned by Grupo Atresmedia, a Spanish media conglomerate.

Environmental constraints: Atresmedia Corporacion de Medios de Comunicacion SA must comply with a range of laws and regulations in order to operate legally. These include broadcasting regulations, consumer protection laws, and privacy laws. The company must also adhere to the guidelines set by the Spanish Competition Authority.

SWOT Analysis

This SWOT analysis is a strategic planning tool used to assess the strengths, weaknesses, opportunities and threats of the Atresmedia Corporacion de Medios de Comunicacion SA business.

When creating this SWOT the team at Platform Executive have taken into consideration the corporate strategy; brand; key financials; the competitive landscape; along with the products and/or services offered.

To offer increased context for future innovation and product development we also consider the historical context for the business and industry; and perceived direction of travel.

Upon researching the company, we have uncovered a number of strategic and operational strengths, weaknesses, opportunities and threats.

SWOT Analysis

Strengths

Below is a list of the strengths we have identified for the business:

1. Atresmedia Corporacion de Medios de Comunicacion SA has a strong presence in the Spanish media market with a portfolio of leading TV channels and radio stations.

2. The company has a strong financial position with a diversified revenue stream and a solid track record of profitability.

3. Atresmedia has a strong commitment to quality content and has a team of experienced professionals who create and produce high-quality programming.

4. The company has a strong focus on innovation and has developed a number of successful new media initiatives such as Atresplayer, its online video platform.

Opportunities

Below is a list of opportunities we have identified for the business:

1. Increase cross-promotion of Atresmedia’s digital and broadcast content - Atresmedia can leverage its portfolio of digital, radio, television, and film assets to create new and engaging content for its digital and broadcast platforms. This will help to increase engagement with existing audiences, while also opening up new opportunities to reach new potential customers.

2. Expand Atresmedia’s international presence - By expanding its presence in international markets, Atresmedia can access new audiences, increase revenues, and grow its consumer base. This could include entering new markets through localized content and partnerships, as well as developing a comprehensive international marketing strategy.

3. Leverage Atresmedia’s existing strengths to create new products and services - By leveraging Atresmedia’s existing strengths in digital, radio, television, and film, the company can create new products and services that will help to drive revenue and engagement with customers. Examples could include creating new digital and broadcast platforms, developing new content formats, and launching new subscription-based services.

4. Invest in content production - By investing in content production, Atresmedia can create high-quality content for its digital and broadcast platforms. This will help to ensure that the content is engaging, entertaining, and relevant to its target audience, and will help to drive long-term loyalty and engagement.

Weaknesses

Below is a list of the weaknesses we have identified for the business:

1. Lack of a strong online presence - Atresmedia Corporacion de Medios de Comunicacion SA has a very weak online presence compared to its competitors. This is a major strategic weakness as more and more people are consuming media online.

2. Lack of international expansion - Atresmedia Corporacion de Medios de Comunicacion SA has a very limited international presence. This is a strategic weakness as the company is missing out on potential growth opportunities in international markets.

3. Lack of innovation - Atresmedia Corporacion de Medios de Comunicacion SA has been slow to innovate and embrace new technology. This is a strategic weakness as the company is at risk of being left behind by its competitors.

4. Operational inefficiencies - Atresmedia Corporacion de Medios de Comunicacion SA has been plagued by operational inefficiencies. This is a major operational weakness as it results in higher costs and lower quality products and services.

Threats

Below is a list of the threats we have identified for the business:

1. Competition: Atresmedia Corporacion de Medios de Comunicacion SA faces competition from other media companies, both in Spain and internationally. This competition impacts both the strategic positioning of the company and its operational performance.

2. Technological Innovation: The media industry is constantly evolving and new technologies are emerging rapidly. Atresmedia must continually invest in research and development to ensure it remains competitive.

3. Regulatory Changes: The media industry is highly regulated, and any changes in regulation can have a significant impact on the company's operations.

4. Economic Uncertainty: Atresmedia is exposed to economic uncertainty, which can lead to changes in consumer spending and advertising. This could affect the company's revenues and profitability.

5C Analysis

The 5C Analysis is a marketing framework that can be used to provide insight into the key drivers of success, as well as the risk exposure to various environmental factors.
This (concise) 5C analysis examines the external and internal environment for Atresmedia Corporacion de Medios de Comunicacion SA. It includes analysing the company's customers, competitors, collaborators, context, and capabilities. We have produced this short analysis to identify potential opportunities and threats to Atresmedia Corporacion de Medios de Comunicacion SA, as well as areas where the company needs to improve its operations or strategy.
Company: Atresmedia Corporacion de Medios de Comunicacion SA is a Spanish media group that operates in the fields of television, radio, and digital media. The company produces content for both the Spanish and Latin American markets, and is one of the most important media companies in Spain.

Collaborators: Atresmedia Corporacion de Medios de Comunicacion SA works with many partners, including production companies, content providers, advertisers, and other media companies.

Customers: Atresmedia Corporacion de Medios de Comunicacion SA's customers are television viewers and radio listeners in Spain and Latin America. The company also has a growing audience in the United States.

Competitors: Atresmedia Corporacion de Medios de Comunicacion SA competes with other media companies in Spain and Latin America, such as Antena 3 and Mediaset Espana.

Content: Atresmedia Corporacion de Medios de Comunicacion SA produces a wide range of content, from news and entertainment programming to sports and music. The company also produces digital content, such as streaming video and podcasts.
5C Analysis

MOST Analysis

MOST Analysis

The MOST analysis framework is commonly used to identify an organisation's strategic goals, assess its strengths and weaknesses, and develop a plan to achieve its objectives. This analysis helps organisations to focus on what they want to achieve and how to achieve it, while also identifying potential roadblocks or obstacles that may arise along the way.

  • Mission
  • Objectives
  • Strategy
  • Tactics

We have created this analysis from a 3rd person perspective.

Innovation Scorecard

As part of our research and analysis activity, the team at Platform Executive assesses and then benchmarks businesses and the industry verticals in which they operate using a proprietary scoring mechanism.

First, we allocate a score of A-E for the industry vertical, gauged on the key organisations operating within the space; and then score the individual business using a 1-5 score.

A score of D-E within an industry means that it is potentially ripe to be disrupted by a new entrant into the marketplace; and/or vulnerable to technological change.

Likewise, a high score of 4-5 for the company in question indicates that in the view of the analysis team it lags behind notable businesses in terms of innovation and product pipeline.

Innovation Scorecard

Below is a guide to each score:

Industry score:

A The industry is amongst the most innovative; with the leading players all driving the sector forward.
Example industry: PaaS
B The industry and its leading players have a good track record of innovation; and can quickly react to change.
Example industry: Pharmaceutical
C Companies operating within the sector have adequate levels of innovation; and engage in R&D activities when appropriate.
Example industry: FMCG
DBusinesses operating in the industry do not invest enough time and resource into innovation. The sector is stagnant and a good candidate for disruption.
Example industry: Retail Banking
E The major players in the sector seem to lack suitable product development roadmaps; and as a result the sector is highly vulnerable to industry change.
Example industry: Publishing

 

Company score:

1 The business is amongst the leading players in terms innovation and product pipeline. This will fulfil and reinforce the operations of the business in the medium to long-term.
2 The business has a good track record of innovation, in terms of its products and/or its business model. It is therefore more likely to be able to react and adapt to any changes to the industry.
3 The business is deemed to have an adequate innovation plan, build on research and development and sustainability where appropriate. The business has a product development strategy.
4The business needs to invest more resource and/or intellectual capital in product development, pipelines and/or its business model. The business is at risk of stagnation.
5 The business seems to lack a suitable product development roadmap; and as a result is vulnerable to any notable industry change and/or new entrants in the marketplace.
The team at Platform Executive has judged Atresmedia Corporacion de Medios de Comunicacion SA as having an innovation score of D2.

Appendices

The appendices section of this report contains supplementary information that the team at Platform Executive deems helpful in providing a more comprehensive understanding of the report's contents.

This information is not considered an essential part of the study but serves as a useful supplement to the main text.

Methodology

This study on Atresmedia Corporacion de Medios de Comunicacion SA forms part of our series of competitive intelligence reports, which focuses on 10,000 of the largest corporates.

The information and data included are updated on a timely schedule to ensure that our Premium members receive the most up to date information .

The report is based on information and learning from the following sources:

  • Corporate websites
  • Proprietary research databases
  • SEC Filings
  • Corporate press releases
  • News articles
  • Financial data API's
  • Product-matching algorithm

Further Information

Premium members: If you cannot find the desired information or data set for the business you are researching then please reach out to our research and analysis team. We can tailor reports to meet your requiremnents, with a fast turnaround time.

If you require a bespoke study on a particular industry vertical, or marketplace we may also be able to help.

Disclaimer

All Rights Reserved.

Reproduction of the content produced in this report is prohibited without the prior permission of the publisher, Platform Executive Pty Ltd.

The facts of this report have been gathered in good faith from both primary and secondary sources. It is believed to be correct at the time of publication, but cannot be guaranteed. As such Platform Executive can accept no liability whatever for actions taken based on any information that may subsequently prove to be incorrect.

Changelog

Premium members: To request a priority update to this report, please contact us. Our standard turnaround time is normally 48 hours.

The changelog for this report can be found below, complete with the next scheduled update:

v1.1: Initial load of report
Date: 1st March 2023

Key Financials added (BETA)
Date: 17th March 2023

Next scheduled update: 18th April 2023

Industry Keywords

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