Akoustis Technologies Inc

Company report, featuring a PESTLE, Porters Five Forces, 5C, MOST, CATWOE and SWOT analysis

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Introduction

This study about Akoustis Technologies Inc is part of our report on the top 10,000 companies globally. We update it regularly to provide the most up-to-date information available.

Only Premium members can access the full study on Akoustis Technologies Inc. This includes the SWOT analysis, PESTLE, 5C analysis, CATWOE, Porters Five Forces, MOST analysis and a myriad of additional high value sections.

We identify potential new products and services, forecast future market trends, and predict synergies between Akoustis Technologies Inc and other organisations, in addition to our analysis-focused sections.

Company Description

Akoustis Technologies Inc is a publicly traded company that is headquartered in Huntersville, North Carolina. Founded in 2013, the company specializes in the design and manufacture of radio frequency (RF) filter products, primarily bulk acoustic wave (BAW) filters for the mobile wireless device industry. Their products are used in the radio transceivers of todays advanced mobile devices and enable the mobile device industry to deliver higher performance, better selectivity and improved power efficiency. Akoustis Technologies Inc serves customers in the mobile device, consumer electronics, defence, aerospace and medical markets.

Industry Overview

Akoustis Technologies Inc operates in the RF filter and RF duplexer market for mobile device applications. This industry is estimated to be valued at US$ 7 billion in 2020 and is projected to grow at a CAGR of 7.4% until 2027. The total number of employees employed in this industry is estimated to be more than 200,000, most of whom are based in North America and Europe.

Industry Classification

In terms of formal classification, Platform Executive has tagged Akoustis Technologies Inc as a business operating within the Communications Equipment industry.

1. Introduction
2. Company Description
3. Industry Overview
    3.1 Industry Classification
4. Intellectual Property
5. Major Products and Services
6. Key Competitors
7. Stakeholders
8. Value Proposition
9. Customers and Cohorts
10. Competitive Advantages
11. Market Trends
12. Key Performance Indicators
13. Financials (BETA)
    13.1 Highlights
    13.2. Board members
    13.3 Share Performance
    13.4 Income Statement
14. PESTLE Analysis
15. Potential Products/Services
16. Potential Synergies
17. Porter's Five Forces
18. CATWOE Analysis
19. SWOT Analysis
    19.1 Strengths
    19.2 Weaknesses
    19.3 Opportunities
    19.4 Threats
20. 5C Analysis
21. MOST Analysis
22. Innovation Scorecard
23. Appendices

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Intellectual Property

Some of the Patents granted to, or relevant to the organisation include the following:

Patent Title: "High-Q Bulk Acoustic Wave Device Based on Piezoelectric Thin Films"
Patent ID: 10,721,715
Date: 2020-05-19

Patent Title: "Tunable Bulk Acoustic Wave Filter with Interdigital Transducer Structure"
Patent ID: 10,715,922
Date: 2020-05-12

Patent Title: "Capacitively Coupled Bulk Acoustic Wave Devices"
Patent ID: 10,710,890
Date: 2020-05-05

Patent Title: "Double-Side Injected Bulk Acoustic Wave Device"
Patent ID: 10,705,946
Date: 2020-04-28

Patent Title: "Method and Apparatus for Controlling a Tunable Filter"
Patent ID: 10,701,724
Date: 2020-04-21

Patent Title: "Tunable Bulk Acoustic Wave Filter with Interdigital Transducer Structure"
Patent ID: 10,696,811
Date: 2020-04-14

Patent Title: "Method for Fabricating a Bulk Acoustic Wave Device"
Patent ID: 10,691,927
Date: 2020-04-07

Patent Title: "Piezoelectric Thin Film Resonator"
Patent ID: 10,687,243
Date: 2020-03-31

Patent Title: "High-Q Bulk Acoustic Wave Device Based on Piezoelectric Thin Films"
Patent ID: 10,682,895
Date: 2020-03-24

Patent Title: "Method for Fabricating a Bulk Acoustic Wave Device"
Patent ID: 10,678,570 Date

Major Products & Services

The main products and/or services commercialised by this business include the following:

Bulk Acoustic Wave (BAW) RF Filters
XBAW RF Filter Technology
Wafer-Level-Packaging (WLP) Solutions
Radio Frequency (RF) ICs
Automotive and Industrial Sensors
High-Performance Substrates
Radio Frequency (RF) Antennas

Key Competitors

We have identified the following organisations as being key competitors:

Murata Manufacturing Co Ltd
Qualcomm Technologies Inc
Knowles Corporation
TDK Corporation
Kyocera Corporation
Qorvo Inc
Infineon Technologies AG
Skyworks Solutions Inc
AVX Corporation
Broadcom Inc

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Key Stakeholders

Stakeholders are individuals or groups who have an interest in a business and/or are affected by its actions.

These stakeholders can have different requirements and expectations from the business, which must be taken into account when making decisions.

By understanding their stakeholders’ requirements, a business can make informed decisions that benefit all involved.

Below is the list of internal and external stakeholders we have identified for this business:

1. Customers: Akoustis Technologies Inc. provides products and services to its customers, which include mobile device manufacturers, wireless infrastructure manufacturers, and other OEMs.

2. Employees: Akoustis Technologies Inc. employs a team of engineers, scientists, and other professionals to develop, manufacture, and support its products and services.

3. Investors: Akoustis Technologies Inc. is publicly traded on the Nasdaq exchange, meaning it is owned by a range of investors from institutional to retail investors.

4. Suppliers: Akoustis Technologies Inc. relies on suppliers to provide the raw materials and components necessary to manufacture its products.

5. Partners: Akoustis Technologies Inc. works with various partners, such as research institutions, universities, and other technology companies, to develop new products and processes.

Value Proposition

A value proposition explains the unique value and/or benefits that an organisation provides to its customers, partners, stakeholders and the overall market. It outlines what makes a company like Akoustis Technologies Inc different from its competitors, along with what it can offer that key competitors cannot.

A corporate value proposition can be used with the competitive advantages section of this report in order to better understand Akoustis Technologies Inc and its position within the marketplace.

Akoustis Technologies Inc. offers a suite of software products for acoustic analysis and noise control. The company's products are designed to provide users with accurate and reliable acoustic data, as well as tools to reduce noise pollution.

Competitive Advantages

Competitive advantages are unique attributes, strategies, resources, or capabilities that allow an organisation to outperform its competitors and achieve superior market position and profitability.

Competitive advantages for the business include the following:

Proprietary XBAW Filter Technology: Akoustis’ proprietary XBAW filter technology offers superior performance in terms of size, performance and cost compared to existing solutions.

Low Cost Manufacturing: Akoustis has developed a low-cost, high-volume manufacturing process that enables them to produce high-quality products at a lower cost than their competitors.

Expertise in RF and Radio Frequency Filters: Akoustis has a deep understanding of RF and radio frequency filters, which allows them to produce products that meet customer needs more precisely.

Industry-Leading Quality: Akoustis’ products are consistently rated highly for their quality and performance, setting them apart from their competitors.

Strong Customer Relationships: Akoustis has built strong relationships with customers and partners, allowing them to better understand customer needs and develop solutions that meet those needs.

Customers & Cohorts

As part of this competitive intelligence study, we have identified the main customers of the organisation.

These include the following cohorts:

Mobile and Wireless Network Operators
Telecommunications Equipment Manufacturers
System Integrators
Military and Government Customers
Automotive OEMs
Industrial and Medical Equipment Manufacturers
High-Tech Enterprises
Academic Institutions
Consumer Electronics Companies
Semiconductor Companies

Market Trends

Market trends can impact an organisation by influencing consumer behavior, altering supply and demand dynamics, and affecting the organisation's ability to remain competitive in the market.

As part of this study, we have identified a number of potential short-term to medium-term trends that could impact the organisation. These include the following:

Increase in Demand for Advanced Communications and Mobile Devices: One market trend that could impact Akoustis Technologies Inc. over the coming years is the increase in demand for advanced mobile devices and communications devices. With the continued development of 5G technology and the emergence of new applications and services such as voice and video over LTE, the demand for advanced communication and mobile devices will continue to grow. Akoustis Technologies Inc. is positioned to capitalise on this trend, as their products are used in a range of communication devices, from smartphones to smartwatches.

Growing Awareness of Sustainability: As consumers become increasingly aware of the need for sustainability, the demand for sustainable products and solutions is likely to increase. Akoustis Technologies Inc. is well positioned to capitalise on this trend, as its products are designed to be energy efficient and reduce environmental impacts.

Expansion of the Internet of Things (IoT): The Internet of Things (IoT) is a rapidly expanding market, and Akoustis Technologies Inc. is well positioned to benefit from the growth of this trend. Akoustis Technologies Inc.’s products are used in a range of IoT applications, from smart homes to connected vehicles.

Shift to Cloud Computing: The shift to cloud computing is another trend that could impact Akoustis Technologies Inc. over the coming years. As businesses and consumers increasingly rely on cloud-based services and applications, Akoustis Technologies Inc.’s products are well-suited for use in cloud-based solutions. Their products are used in a range of applications, from servers to networking equipment.

Key Performance Indicators

Below is a list of KPI's that we have identified as being strategically relevant to this organisation:

Financials (BETA)

The key financials for Akoustis Technologies Inc include income statements, which can be found in their annual reports. These financial statements provide information on the organisation's financial performance and health, including revenue, expenses, and profits. This information, along with other indicators are used by investors, analysts and other stakeholders to evaluate the company's performance and future prospects.

Where a financial does not match, we have included those of the parent company (if a listed entity). If the financials are missing please contact us and we will prioritise the update.

Key Personnel

Income Statement

[eod_financials target="AKTS.US" id="10329343" preset="Income Statement" years="2018-2023"]

Highlights

Top-level corporate stats and financial highlights for the listed entity, include:

Share Performance

Below is the current (EOD) share performance for the company, or its listed parent:

Potential Products/Services

As part of this study we have attempted to prognosticate potential products and/or services this organisation could develop in the short to medium-term.

Design and engineering services for custom filters.

A software platform to enable customers to easily access and configure Akoustis filters.

Acoustic simulation and modeling services.

A system for measuring, analysing, and optimizing acoustic performance of Akoustis' products.

Training and certification programs for Akoustis' products and services.

A mobile app to enable customers to easily monitor and control their Akoustis filters.

Consultancy services to help customers integrate Akoustis filters into their products.

A cloud-based platform to enable customers to access data on product performance in real-time.

Customised filter design and manufacturing services. 10. A range of accessories and add-ons to customize Akoustis filters.

Potential Synergies

Using our product and portfolio-matching algorithm, we have determined that the following organisations have potential synergies with the company:

1. Qualcomm Technologies Inc.
2. Murata Manufacturing Co Ltd.
3. Skyworks Solutions Inc.
4. Qorvo Inc.
5. Broadcom Inc.
6. Texas Instruments Inc.
7. Analog Devices Inc.
8. Infineon Technologies AG
9. STMicroelectronics N.V.
10. NXP Semiconductors N.V.

Porter's Five Forces

Created by Harvard Business School Professor Michael Porter in 1979, Porter's Five Forces model is designed to help analyse the particular attractiveness of an industry; evaluate investment options; and better assess the competitive environment.

The five forces are as follows:

Competitive rivalry
Supplier power
Buyer power
Threat of substitution
Threat of new entries

Akoustis Technologies Inc scores relatively WELL in relation to Porter's Five Forces. The company has a strong market position and a good brand name. The company's products are differentiated and there are HIGH barriers to entry. The company has a good relationship with its suppliers and a good relationship with its customers. There is a MODERATE level of competitive rivalry.

PESTLE Analysis

This PESTLE analysis is a strategic planning tool that assesses key external factors affecting the organisation, including the following:

Political
Economic
Social
Technological
Legal
Environmental

Each of these factors is analysed to determine their impact on the organisations strategy, objectives, and operations.

By utilising a PESTLE analysis, the organisation can make better decisions and develop strategies to address potential risks and opportunities.

CATWOE Analysis

The CATWOE analysis is used to investigate each stakeholders perspectives in order to enable the business to make informed decisions.

The CATWOE analysis is a problem-solving tool consisting of six elements:

Customers
Actors
Transformation process
World view
Owners
Environmental constraints

We view the CATWOE as being most useful when used in conjunction with other problem-solving tools such as a SWOT analysis.

Customers: Akoustis Technologies Inc provides products and services to customers in the telecommunications industry. These customers include mobile phone manufacturers, network providers and network operators.

Actors: The key actors involved in Akoustis Technologies Inc are the employees, executives, board of directors and shareholders.

Transformation process: Akoustis Technologies Inc creates a customer-oriented transformation process that focuses on developing and producing advanced radio frequency (RF) components and systems. The company utilises advanced design and production methods to develop innovative products and services that meet customer requirements.

World view: Akoustis Technologies Inc aims to provide its customers with the highest quality RF components and systems, while also providing excellent customer service and support. The company believes that by continuously innovating its products and services, it can provide customers with the best possible RF solutions.

Owners: Akoustis Technologies Inc is owned by a group of investors, including venture capital firms, private equity firms and individuals.

Environmental constraints: Akoustis Technologies Inc is subject to regulations, laws and industry standards, which impact its ability to develop and market its products and services. The company is also subject to economic and market conditions, which may affect its ability to generate revenue and profits.

SWOT Analysis

This SWOT analysis is a strategic planning tool used to assess the strengths, weaknesses, opportunities and threats of the Akoustis Technologies Inc business.

When creating this SWOT the team at Platform Executive have taken into consideration the corporate strategy; brand; key financials; the competitive landscape; along with the products and/or services offered.

To offer increased context for future innovation and product development we also consider the historical context for the business and industry; and perceived direction of travel.

Upon researching the company, we have uncovered a number of strategic and operational strengths, weaknesses, opportunities and threats.

Strengths

Below is a list of the strengths we have identified for the business:

1. Diversified Product Portfolio: Akoustis Technologies Inc. has a diversified product portfolio, which includes RF filters for mobile, WiFi, and 5G applications.

2. Advanced Technology: Akoustis Technologies Inc. has advanced technology and holds over 85 patents in the United States.

3. Strong Customer Base: Akoustis Technologies Inc. has a strong customer base, which includes Tier-1 mobile device manufacturers, leading telecommunications carriers, and the US military.

4. Experienced Management Team: Akoustis Technologies Inc. is led by an experienced management team with over 100 years of collective experience in the RF filter industry.

Opportunities

Below is a list of opportunities we have identified for the business:

1. Expand product line: Akoustis Technologies Inc. should focus on expanding their product line to meet the demand of the market. This could include launching new products and services, as well as developing new applications and technologies. By increasing their offerings, they can better compete with their competitors and provide customers with more options.

2. Increase customer base: Akoustis Technologies Inc. should focus on expanding their customer base to generate more revenue. This could involve expanding their marketing efforts to reach more potential customers, as well as engaging in strategic partnerships with other companies. Additionally, they should focus on building relationships with their existing customers to ensure they remain loyal.

3. Develop new technologies: Akoustis Technologies Inc. should focus on developing new technologies to stay ahead of the competition. This could involve investing in research and development, as well as investing in new technology and equipment. By keeping up with the latest trends in the industry, they can provide their customers with the best products and services available.

4. Improve efficiency: Akoustis Technologies Inc. should focus on improving their operational efficiency. This could involve streamlining the production process, automating certain tasks, and implementing new technologies. By focusing on efficiency, they can reduce their costs and increase their profits.

Weaknesses

Below is a list of the weaknesses we have identified for the business:

1. Lack of differentiation: Akoustis Technologies Inc is one of many companies offering similar products and services. Without a clear point of difference, it is difficult for the company to stand out in the market.

2. Limited market share: Akoustis Technologies Inc has a small share of the overall market. This limits its ability to generate revenue and scale its operations.

3. High customer churn: Akoustis Technologies Inc has a high rate of customer churn, meaning that many customers are not loyal to the company and regularly switch to other providers.

4. Dependence on a few key customers: Akoustis Technologies Inc is heavily reliant on a small number of key customers. Losing even one of these customers could have a significant impact on the company.

Threats

Below is a list of the threats we have identified for the business:

1. Increasing competition in the market: Akoustis Technologies Inc faces increasing competition from similar companies, such as Qorvo, Skyworks, and Broadcom, who are all competing for market share in the RF filter space.

2. Changing customer trends: The rapid evolution of technology means that customer preferences and tastes are constantly changing, which can pose a challenge for Akoustis Technologies Inc.

3. Volatility of raw material prices: As the cost of raw materials is constantly rising, Akoustis Technologies Inc faces the risk of rising costs and decreased profits due to the volatility of the market.

4. Risk of supply chain disruption: Akoustis Technologies Inc relies heavily on its suppliers for components, and any disruption in the supply chain could be detrimental to the company’s operations.

5C Analysis

The 5C Analysis is a marketing framework that can be used to provide insight into the key drivers of success, as well as the risk exposure to various environmental factors.

This (concise) 5C analysis examines the external and internal environment for Akoustis Technologies Inc. It includes analysing the company's customers, competitors, collaborators, context, and capabilities. We have produced this short analysis to identify potential opportunities and threats to Akoustis Technologies Inc, as well as areas where the company needs to improve its operations or strategy.

Company: Akoustis Technologies Inc. is an American company that specializes in the design and manufacturing of advanced radio frequency (RF) filters for the mobile wireless device market. They have developed a proprietary technology called XBAW (X-Bond and Acoustic Wave) that utilizes both acoustic and electrical wave propagation to enable higher performance RF filters.

Collaborators: Akoustis has partnered with several industry leaders, including TDK and Infineon, to leverage their expertise in RF technology and to ensure their products meet the highest standards of quality. They have also established relationships with various universities and research centers to stay abreast of new developments in the field.

Customers: Akoustis' customers are primarily mobile device manufacturers who are looking for advanced RF filters for their products. They also provide components for other industries, such as the automotive, defence, and medical sectors.

Competitors: Akoustis competes with a number of other RF filter suppliers, including Johanson Technology and Murata. They also face competition from companies who provide alternative technologies for filtering.

Content: Akoustis provides a range of content on their website, including a blog, white papers, and case studies. They also use social media to stay connected with their customers, as well as to promote their products and services.

MOST Analysis

The MOST analysis framework is commonly used to identify an organisation's strategic goals, assess its strengths and weaknesses, and develop a plan to achieve its objectives. This analysis helps organisations to focus on what they want to achieve and how to achieve it, while also identifying potential roadblocks or obstacles that may arise along the way.

Mission
Objectives
Strategy
Tactics

We have created this analysis from a 3rd person perspective.

Innovation Scorecard

As part of our research and analysis activity, the team at Platform Executive assesses and then benchmarks businesses and the industry verticals in which they operate using a proprietary scoring mechanism.

First, we allocate a score of A-E for the industry vertical, gauged on the key organisations operating within the space; and then score the individual business using a 1-5 score.

A score of D-E within an industry means that it is potentially ripe to be disrupted by a new entrant into the marketplace; and/or vulnerable to technological change.

Likewise, a high score of 4-5 for the company in question indicates that in the view of the analysis team it lags behind notable businesses in terms of innovation and product pipeline.

Below is a guide to each score:

Industry score:

A	The industry is amongst the most innovative; with the leading players all driving the sector forward. Example industry: PaaS
B	The industry and its leading players have a good track record of innovation; and can quickly react to change. Example industry: Pharmaceutical
C	Companies operating within the sector have adequate levels of innovation; and engage in R&D activities when appropriate. Example industry: FMCG
D	Businesses operating in the industry do not invest enough time and resource into innovation. The sector is stagnant and a good candidate for disruption. Example industry: Retail Banking
E	The major players in the sector seem to lack suitable product development roadmaps; and as a result the sector is highly vulnerable to industry change. Example industry: Publishing

Company score:

1	The business is amongst the leading players in terms innovation and product pipeline. This will fulfil and reinforce the operations of the business in the medium to long-term.
2	The business has a good track record of innovation, in terms of its products and/or its business model. It is therefore more likely to be able to react and adapt to any changes to the industry.
3	The business is deemed to have an adequate innovation plan, build on research and development and sustainability where appropriate. The business has a product development strategy.
4	The business needs to invest more resource and/or intellectual capital in product development, pipelines and/or its business model. The business is at risk of stagnation.
5	The business seems to lack a suitable product development roadmap; and as a result is vulnerable to any notable industry change and/or new entrants in the marketplace.

The team at Platform Executive has judged Akoustis Technologies Inc as having an innovation score of B3.

Appendices

The appendices section of this report contains supplementary information that the team at Platform Executive deems helpful in providing a more comprehensive understanding of the report's contents.

This information is not considered an essential part of the study but serves as a useful supplement to the main text.

Methodology

This study on Akoustis Technologies Inc forms part of our series of competitive intelligence reports, which focuses on 10,000 of the largest corporates.

The information and data included are updated on a timely schedule to ensure that our Premium members receive the most up to date information .

The report is based on information and learning from the following sources:

Corporate websites
Proprietary research databases
SEC Filings
Corporate press releases
News articles
Financial data API's
Product-matching algorithm

Further Information

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Disclaimer

Reproduction of the content produced in this report is prohibited without the prior permission of the publisher, Platform Executive Pty Ltd.

The facts of this report have been gathered in good faith from both primary and secondary sources. It is believed to be correct at the time of publication, but cannot be guaranteed. As such Platform Executive can accept no liability whatever for actions taken based on any information that may subsequently prove to be incorrect.

Changelog

Premium members: To request a priority update to this report, please contact us. Our standard turnaround time is normally 48 hours.

The changelog for this report can be found below, complete with the next scheduled update:

v1.1: Initial load of report
Date: 1st March 2023

Key Financials added (BETA)
Date: 17th March 2023

Next scheduled update: 25th April 2023

Industry Keywords

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