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Air Products & Chemicals

Company report, featuring a PESTLE, Porters Five Forces, 5C, MOST, CATWOE and SWOT analysis

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This report, which provides an analysis of Air Products & Chemicals, is part of our coverage of the top 10,000 companies in the world. It is constantly updated to ensure that the content is as up-to-date as possible.

Full access to this study on Air Products & Chemicals, including the SWOT analysis, PESTLE, 5C analysis, CATWOE, Porters Five Forces, MOST analysis, and a myriad of additional high value sections is available only for Premium members.

We not only analyse current trends, but also look to the future by forecasting market trends and identifying potential new products and/or services. Additionally, we attempt to predict the synergies that could arise between Air Products & Chemicals and other organisations.

Company Description

Air Products & Chemicals, Inc. is a leading international supplier of industrial gases and related equipment, chemicals and services. Headquartered in Pennsylvania, USA, the company was founded in 1940 and has since become a leader in the industrial gas and chemicals industries. Its main products and services include atmospheric gases, process and specialty gases, performance materials and chemicals, and equipment and services. Air Products serves a variety of markets including energy, healthcare, food and beverage, environment and safety, and electronics.

Industry Overview

Air Products & Chemicals operates in the Industrial Gases industry, which has an estimated market size of $73 billion USD globally. This industry employs over 890,000 people in nearly every country around the world, from the United States and Europe to India, China, and Brazil. Employees are primarily based in the major industrial regions of the world, such as North America, Western Europe, and Asia Pacific.

Industry Classification

In terms of formal classification, Platform Executive has tagged Air Products & Chemicals as a business operating within the Chemicals industry.

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Intellectual Property

Some of the Patents granted to, or relevant to the organisation include the following:

Patent Title: Method for Formation of Supported Metal Catalysts and Catalysis Using Same
Patent ID: US10279000
Date: 2019-03-19

Patent Title: Method for Producing a Hydrogenation Catalyst and Catalyst Produced Therefrom
Patent ID: US10278223
Date: 2019-03-19

Patent Title: Method and Apparatus for Producing and Supplying Hydrogen
Patent ID: US10276438
Date: 2019-03-19

Patent Title: Purification of Mixtures of Hydrogen and Carbon Monoxide
Patent ID: US10276372
Date: 2019-03-19

Patent Title: Method for Producing a Hydrogenation Catalyst and Catalyst Produced Therefrom
Patent ID: US10273730
Date: 2019-03-12

Patent Title: Method for Forming a Supported Catalyst and Catalyst Formed Therefrom
Patent ID: US10273294
Date: 2019-03-12

Patent Title: Method and Apparatus for Producing and Supplying Hydrogen
Patent ID: US10272717
Date: 2019-03-12

Patent Title: Method of Preparing Hydrogenation Catalyst and Catalyst Prepared Therefrom
Patent ID: US10271802
Date: 2019-03-12

Patent Title: Process for Purifying a Carbon Monoxide-Hydrogen Mixture
Patent ID: US10269667
Date: 2019-03-05

Patent Title: Method and Apparatus for Producing and Supplying Hydrogen
Patent ID: US10267723
Date: 2019-03-05

Major Products & Services

The main products and/or services commercialised by this business include the following:

  • Industrial gases, such as oxygen, nitrogen, hydrogen, and helium
  • Chemicals, such as process chemicals, hydrochloric acid, and sulfuric acid
  • Equipment and services, such as cryogenic systems, process plants, and safety equipment
  • Electronics and specialty materials, such as semiconductor materials, advanced materials, and advanced coatings
  • Energy services, such as natural gas liquefaction, and natural gas pipeline services

Key Competitors

We have identified the following organisations as being key competitors:

  • Praxair
  • Linde AG
  • BASF
  • Air Liquide
  • Evonik Industries
  • Dow
  • AkzoNobel
  • Solvay
  • OCI
  • Clariant
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Key Stakeholders

Stakeholders are individuals or groups who have an interest in a business and/or are affected by its actions.

These stakeholders can have different requirements and expectations from the business, which must be taken into account when making decisions.

By understanding their stakeholders’ requirements, a business can make informed decisions that benefit all involved.

Below is the list of internal and external stakeholders we have identified for this business:

1. Customers: Air Products & Chemicals’ customers include industrial gas companies, material handling companies, food and beverage companies, energy companies, and electronics companies.

2. Suppliers: Air Products & Chemicals’ suppliers provide the raw materials and supplies necessary for the production of their products.

3. Employees: Air Products & Chemicals’ employees are responsible for the company’s success and growth.

4. Investors: Investors in Air Products & Chemicals provide capital for the company’s operations and activities.

5. Government: Air Products & Chemicals must comply with local, state, and federal regulations.

6. Competitors: Other chemical companies and industrial gas companies compete with Air Products & Chemicals for market share.

Value Proposition

A value proposition explains the unique value and/or benefits that an organisation provides to its customers, partners, stakeholders and the overall market. It outlines what makes a company like Air Products & Chemicals different from its competitors, along with what it can offer that key competitors cannot.

A corporate value proposition can be used with the competitive advantages section of this report in order to better understand Air Products & Chemicals and its position within the marketplace.

Air Products & Chemicals is a global industrial gases and specialty chemicals company that provides solutions that improve productivity, protect the environment, and improve safety. Our products and services help customers around the world meet their needs for air, water, and energy.

Competitive Advantages

Competitive advantages are unique attributes, strategies, resources, or capabilities that allow an organisation to outperform its competitors and achieve superior market position and profitability.

Competitive advantages for the business include the following:

Diverse product portfolio: Air Products & Chemicals offers a wide range of products and services to meet the needs of a variety of markets. This includes industrial gases, performance materials, equipment, and services.

Global reach: Air Products & Chemicals has a presence in more than 50 countries around the world, providing customers with access to products and services in their respective regions.

Long-term customer relationships: Air Products & Chemicals has a track record of building long-term relationships with customers, which has enabled it to become the supplier of choice for many of its customers.

Innovation: Air Products & Chemicals has a strong commitment to innovation, which has enabled it to develop new solutions to meet the changing needs of its customers.

Experienced leadership: Air Products & Chemicals is led by an experienced team of executives with a deep understanding of the markets it serves. This has enabled it to effectively anticipate and respond to the needs of its customers.

Customers & Cohorts

As part of this competitive intelligence study, we have identified the main customers of the organisation.

These include the following cohorts:

  • Industrial manufacturing
  • Energy
  • Electronics
  • Healthcare
  • Food and Beverage
  • Automotive
  • Aerospace
  • Chemicals
  • Agriculture
  • Mining and Metals

Market Trends

Market trends can impact an organisation by influencing consumer behavior, altering supply and demand dynamics, and affecting the organisation's ability to remain competitive in the market.

As part of this study, we have identified a number of potential short-term to medium-term trends that could impact the organisation. These include the following:

Key Market Trends
Globalization: Air Products and Chemicals will need to adjust their strategies to ensure they remain competitive in a global market. They must consider how their products and services can be adapted to meet the needs of customers in different countries and regions. Additionally, they must also address the impact of global economic trends and the potential for increased competition from overseas.

Technological Advances: Advances in technology have had a major impact on the chemical industry. Air Products and Chemicals must stay on top of the latest technological advancements to ensure they can continue to offer the most innovative products and services. This includes the use of robotics and automation to reduce labour costs and the use of big data to improve efficiency.

Environmental Regulations: Air Products and Chemicals must remain ahead of the curve in regards to environmental regulations. This includes the need to reduce emissions and develop more eco-friendly products and processes. Additionally, they must be prepared to adjust their operations in response to changing laws and regulations.

Changing Consumer Preferences: Air Products and Chemicals must be mindful of changing consumer preferences when it comes to their products and services. This includes the need to develop and market products that are more sustainable and eco-friendly. Additionally, they must be prepared to adjust their marketing strategies to meet the needs of a rapidly changing consumer landscape.

Key Performance Indicators

Key Performance Indicators

Below is a list of KPI's that we have identified as being strategically relevant to this organisation:

Financials (BETA)

The key financials for Air Products & Chemicals include income statements, which can be found in their annual reports. These financial statements provide information on the organisation's financial performance and health, including revenue, expenses, and profits. This information, along with other indicators are used by investors, analysts and other stakeholders to evaluate the company's performance and future prospects.

Where a financial does not match, we have included those of the parent company (if a listed entity). If the financials are missing please contact us and we will prioritise the update.

Key Financials

Key Personnel

Income Statement


Top-level corporate stats and financial highlights for the listed entity, include:

Share Performance

Below is the current (EOD) share performance for the company, or its listed parent:

Potential Products/Services

As part of this study we have attempted to prognosticate potential products and/or services this organisation could develop in the short to medium-term.

Consulting services that provide tailored advice on how to use Air Products & Chemicals products in industrial processes.

Design services that offer tailored solutions for integrating Air Products & Chemicals products into existing production lines.

A web-based platform that provides customers with real-time information about the availability of Air Products & Chemicals products.

Training services that teach customers how to use Air Products & Chemicals products in their own operations.

Maintenance and repair services for Air Products & Chemicals products.

A subscription-based service that provides customers with regular deliveries of Air Products & Chemicals products on a predetermined schedule.

A virtual laboratory that offers customers access to testing and simulation tools for experimenting with the properties of Air Products & Chemicals products.

A mobile application that allows customers to monitor and control Air Products & Chemicals products from their mobile devices.

Potential Synergies

Using our product and portfolio-matching algorithm, we have determined that the following organisations have potential synergies with the company:

1. Dow Chemical
2. Praxair
3. Linde
5. ExxonMobil
6. Occidental Petroleum
7. Chevron
8. Royal Dutch Shell
9. BP
10. Eastman Chemical

Porter's Five Forces

Created by Harvard Business School Professor Michael Porter in 1979, Porter's Five Forces model is designed to help analyse the particular attractiveness of an industry; evaluate investment options; and better assess the competitive environment.

The five forces are as follows:

  • Competitive rivalry
  • Supplier power
  • Buyer power
  • Threat of substitution
  • Threat of new entries
The Porters 5 forces for Air Products & Chemicals are as follows:

1. Supplier Power: LOW

2. Buyer Power: MEDIUM

3. Competitive Rivalry: HIGH

4. Threat of Substitutes: HIGH

5. Threat of New Entrants: MEDIUM

Air Products & Chemicals scores relatively WELL in relation to the Porters 5 forces. The company has a LOW level of supplier power, meaning that suppliers have little bargaining power and are not able to charge HIGH prices. Air Products & Chemicals also has a MEDIUM level of buyer power, meaning that buyers have some bargaining power but are not able to negotiate significant discounts. The company faces a HIGH level of competitive rivalry, meaning that there are many other companies offering similar products and services.

Additionally, the company faces a HIGH level of threat from substitutes, meaning that there are many other products and services that can be used in place of Air Products & Chemicals products and services. Finally, the company faces a MEDIUM level of threat from new entrants, meaning that it is not easy for new companies to enter the market and compete.

PESTLE Analysis

This PESTLE analysis is a strategic planning tool that assesses key external factors affecting the organisation, including the following:

  • Political
  • Economic
  • Social
  • Technological
  • Legal
  • Environmental

Each of these factors is analysed to determine their impact on the organisations strategy, objectives, and operations.

By utilising a PESTLE analysis, the organisation can make better decisions and develop strategies to address potential risks and opportunities.

PESTLE Analysis

CATWOE Analysis


The CATWOE analysis is used to investigate each stakeholders perspectives in order to enable the business to make informed decisions.

The CATWOE analysis is a problem-solving tool consisting of six elements:

  • Customers
  • Actors
  • Transformation process
  • World view
  • Owners
  • Environmental constraints

We view the CATWOE as being most useful when used in conjunction with other problem-solving tools such as a SWOT analysis.

Customers: Air Products & Chemicals’ customers include industrial, energy, technology and healthcare companies. Their customers need reliable, cost-effective and safe products and services.

Actors: The primary actors that interact with Air Products & Chemicals include their customers, suppliers, shareholders, regulators, employees and the public.

Transformation process: Air Products & Chemicals provide products and services, such as atmospheric gases, process gases, performance materials and safety products. The process of transforming raw materials into useful products and services is done through research, development, production and distribution.

World view: Air Products & Chemicals seeks to create value for their customers, shareholders and society as a whole. They strive to be the world leader in the production of industrial gases, and to be the preferred supplier of customers around the world.

Owners: Air Products & Chemicals is a publicly traded company that is owned by its shareholders.

Environmental constraints: Air Products & Chemicals must adhere to environmental regulations and standards set by the local, state and federal governments. Their products and processes must not have a negative impact on the environment, and they must work to reduce their carbon footprint. They must also ensure the safety of their employees and the public.

SWOT Analysis

This SWOT analysis is a strategic planning tool used to assess the strengths, weaknesses, opportunities and threats of the Air Products & Chemicals business.

When creating this SWOT the team at Platform Executive have taken into consideration the corporate strategy; brand; key financials; the competitive landscape; along with the products and/or services offered.

To offer increased context for future innovation and product development we also consider the historical context for the business and industry; and perceived direction of travel.

Upon researching the company, we have uncovered a number of strategic and operational strengths, weaknesses, opportunities and threats.

SWOT Analysis


Below is a list of the strengths we have identified for the business:

1. Air Products & Chemicals has a diversified product portfolio with a strong focus on innovation. This has allowed the company to maintain a leading position in many of its markets.

2. Air Products & Chemicals has a strong global presence, with operations in over 50 countries. This gives the company a significant competitive advantage.

3. Air Products & Chemicals has a strong financial position, with a strong balance sheet and healthy cash flow. This gives the company the flexibility to invest in growth initiatives.

4. Air Products & Chemicals has a highly skilled and experienced management team with a track record of delivering results. This gives the company the ability to continue to execute its strategy successfully.


Below is a list of opportunities we have identified for the business:

1. Increase market share: Air Products & Chemicals can expand their global presence by leveraging their reputation and portfolio of products in targeted markets. Additionally, they can leverage existing customer relationships to identify new opportunities and increase sales volume.

2. Strengthen supply chain: Air Products & Chemicals can invest in technology and automation to improve supply chain efficiency, reduce costs and improve customer service. This can include investing in digital logistics, predictive analytics, and digital platforms to better track and manage inventory.

3. Enhance customer experience: Air Products & Chemicals can invest in digital technologies to improve customer experience and build loyalty. This includes investing in customer relationship management (CRM) software, analytics, and digital marketing to better understand customer needs and deliver personalised solutions.

4. Invest in research and development: Air Products & Chemicals can invest in research and development to stay ahead of the competition and develop new products or services. This can include investing in the latest technologies, testing new products and services, and leveraging data to develop insights.


Below is a list of the weaknesses we have identified for the business:

1. Lack of Diversification: Air Products & Chemicals, Inc. is heavily reliant on the semiconductor and metals industries, which can be susceptible to fluctuations.

2. customer concentration: a large portion of Air Products & Chemicals, Inc.'s revenue is generated from just a few customers, which can make the company vulnerable if one of those customers decreases or discontinues their business.

3. Overreliance on acquisitions: Air Products & Chemicals, Inc. has grown its business through acquisitions, which can be a risky strategy as it can lead to integration challenges and high levels of debt.

4. High Costs: Air Products & Chemicals, Inc. has high costs, which can put pressure on margins and make the company less competitive.


Below is a list of the threats we have identified for the business:

1. Increasing competition from other companies in the same industry: Air Products & Chemicals (APC) faces increasing competition from other firms, such as Linde, Praxair and Air Liquide, which are all vying for market share in the same niche. This increased competition could threaten the company’s ability to remain profitable.

2. Rising costs of raw materials and energy: APC’s raw materials and energy costs have been steadily increasing in recent years, due to market fluctuations and volatility. This in turn could lead to higher prices for the company’s products and services, and could potentially reduce its profits.

3. Changes in consumer preferences: APC’s products and services are subject to changes in consumer preferences. If consumer trends shift away from the company’s products, or if the company’s offerings become out of date or obsolete, then this could represent a serious threat to its operations and profitability.

4. Technological advances: APC’s products and services are subject to rapid changes in technology. As new technological advances are made, APC must stay up to date with the latest developments in order to remain competitive in the market. Failure to do so could lead to the company falling behind its competitors and potentially losing customers.

5C Analysis

The 5C Analysis is a marketing framework that can be used to provide insight into the key drivers of success, as well as the risk exposure to various environmental factors.
This (concise) 5C analysis examines the external and internal environment for Air Products & Chemicals. It includes analysing the company's customers, competitors, collaborators, context, and capabilities. We have produced this short analysis to identify potential opportunities and threats to Air Products & Chemicals, as well as areas where the company needs to improve its operations or strategy.
Company: Air Products & Chemicals is a leading global supplier of industrial gases and related equipment. Their products are used in a variety of industries, from energy to healthcare, and their research and development supports the development of innovative solutions for customers.

Collaborators: Air Products & Chemicals collaborate with a range of partners, from leading research institutions to small businesses, to ensure they have access to the latest technologies and industry know-how. They also have a strong network of distributors and suppliers, who can help them to meet customer needs more efficiently.

Customers: Air Products & Chemicals serves a wide range of customers across a variety of sectors, including healthcare, energy, automotive and food and beverage. Their customers benefit from their ability to provide reliable, cost-effective solutions, and they are committed to developing long-term relationships with them.

Competitors: Air Products & Chemicals has a number of competitors in the industrial gases market, including Linde, Praxair and Air Liquide. They are committed to providing superior products and services, and differentiating themselves from their competitors through innovation and customer service.

Content: Air Products & Chemicals produces content across a range of platforms to engage with customers, partners and industry experts. They produce educational resources, case studies and news updates, as well as hosting webinars and industry events. This content provides customers with an insight into their products and services, and helps to build brand loyalty.
5C Analysis

MOST Analysis

MOST Analysis

The MOST analysis framework is commonly used to identify an organisation's strategic goals, assess its strengths and weaknesses, and develop a plan to achieve its objectives. This analysis helps organisations to focus on what they want to achieve and how to achieve it, while also identifying potential roadblocks or obstacles that may arise along the way.

  • Mission
  • Objectives
  • Strategy
  • Tactics

We have created this analysis from a 3rd person perspective.

Innovation Scorecard

As part of our research and analysis activity, the team at Platform Executive assesses and then benchmarks businesses and the industry verticals in which they operate using a proprietary scoring mechanism.

First, we allocate a score of A-E for the industry vertical, gauged on the key organisations operating within the space; and then score the individual business using a 1-5 score.

A score of D-E within an industry means that it is potentially ripe to be disrupted by a new entrant into the marketplace; and/or vulnerable to technological change.

Likewise, a high score of 4-5 for the company in question indicates that in the view of the analysis team it lags behind notable businesses in terms of innovation and product pipeline.

Innovation Scorecard

Below is a guide to each score:

Industry score:

A The industry is amongst the most innovative; with the leading players all driving the sector forward.
Example industry: PaaS
B The industry and its leading players have a good track record of innovation; and can quickly react to change.
Example industry: Pharmaceutical
C Companies operating within the sector have adequate levels of innovation; and engage in R&D activities when appropriate.
Example industry: FMCG
DBusinesses operating in the industry do not invest enough time and resource into innovation. The sector is stagnant and a good candidate for disruption.
Example industry: Retail Banking
E The major players in the sector seem to lack suitable product development roadmaps; and as a result the sector is highly vulnerable to industry change.
Example industry: Publishing


Company score:

1 The business is amongst the leading players in terms innovation and product pipeline. This will fulfil and reinforce the operations of the business in the medium to long-term.
2 The business has a good track record of innovation, in terms of its products and/or its business model. It is therefore more likely to be able to react and adapt to any changes to the industry.
3 The business is deemed to have an adequate innovation plan, build on research and development and sustainability where appropriate. The business has a product development strategy.
4The business needs to invest more resource and/or intellectual capital in product development, pipelines and/or its business model. The business is at risk of stagnation.
5 The business seems to lack a suitable product development roadmap; and as a result is vulnerable to any notable industry change and/or new entrants in the marketplace.
The team at Platform Executive has judged Air Products & Chemicals as having an innovation score of B2.


The appendices section of this report contains supplementary information that the team at Platform Executive deems helpful in providing a more comprehensive understanding of the report's contents.

This information is not considered an essential part of the study but serves as a useful supplement to the main text.


This study on Air Products & Chemicals forms part of our series of competitive intelligence reports, which focuses on 10,000 of the largest corporates.

The information and data included are updated on a timely schedule to ensure that our Premium members receive the most up to date information .

The report is based on information and learning from the following sources:

  • Corporate websites
  • Proprietary research databases
  • SEC Filings
  • Corporate press releases
  • News articles
  • Financial data API's
  • Product-matching algorithm

Further Information

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The facts of this report have been gathered in good faith from both primary and secondary sources. It is believed to be correct at the time of publication, but cannot be guaranteed. As such Platform Executive can accept no liability whatever for actions taken based on any information that may subsequently prove to be incorrect.


Premium members: To request a priority update to this report, please contact us. Our standard turnaround time is normally 48 hours.

The changelog for this report can be found below, complete with the next scheduled update:

v1.1: Initial load of report
Date: 1st March 2023

Key Financials added (BETA)
Date: 17th March 2023

Next scheduled update: 6th June 2023

Industry Keywords

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