Lyft focuses on OAP’s with feature to book rides by call

Platform News: Lyft ride-hailing app is part of the sharing economy

North American ride sharer, Lyft has introduced a service that would let users request a ride by call, without needing the app, in a bid to make its ride-hailing service more convenient for senior citizens.

Users can call a dedicated phone line and talk to agents to avail the service, with the price provided upfront. The new service is available in cities across Florida, Lyft said in a blog post.

The move comes at a time when demand for ride-hailing services Lyft and rival Uber Technologies is slowly recovering from its pandemic lows.

Uber had launched a similar phone-booking service for customers in New York City and the Miami area that let them order restaurant meal deliveries over the phone, instead of through its smartphone and tablet apps.

The team at Platform Executive hope you have enjoyed this news article. Translation from English to other languages via Google Cloud Translation. Initial reporting via our official content partners at Thomson Reuters. Reporting by Tiyashi Datta in Bengaluru. Editing by Krishna Chandra Eluri.

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