Google extends fact-checking to image search

Platform News: Google movements

Google has said it would start showing fact-checking labels on Google Images search results globally, as tech companies come under increasing pressure to combat the viral spread of misleading claims online.

KEY POINTS:

  • Google to start showing fact-checking labels on Google Images search results globally
  • The search giant is coming under increasing pressure to combat the viral spread of misleading claims online
  • Alphabet-owned businesses started showing fact-checking labels to US viewers on YouTube back in April to help combat coronavirus misinformation

Google will display the “fact check” labels underneath thumbnails that appear in image search results along with a summary of third-party fact-checkers’ findings, as it already does on its general search engine and on Google News results.

The company started showing fact-checking labels to US viewers on its video platform YouTube in April in a bid to curb coronavirus misinformation, which exploded on social media as the pandemic intensified.

Tech companies have been facing calls to police content more aggressively in recent years, after their hands-off approach allowed fake accounts and false claims to become rampant online.

YouTube has surfaced links to sources such as Encyclopedia Britannica and Wikipedia to address common hoaxes since 2018, but said in its April announcement that it would start directing efforts toward more fast-moving news cycles.

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Shortly after that, it purged the wildly viral “Plandemic” video, which promoted a conspiracy theory about the pandemic to millions of viewers within just a few days. However, the business runs the risk of becoming a political pawn for outside agendas, which would essentially mean it becomes classified as a publisher.

Twitter and Facebook have also introduced fact-checking programs and warning labels for “manipulated media,” although critics say the moves are too limited in scope.

The team at Platform Executive hope you have enjoyed the ‘Google extends fact-checking to image search‘ article. Automatic translation from English to a growing list of languages via Google AI Cloud Translation. Initial reporting via our official content partners at Thomson Reuters. Reporting by Katie Paul. Editing by Sonya Hepinstall.

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