Tencent asks Douyin to start showing some copyrighted content

Platform Industry: Tencent logo at an event

ByteDance’s Douyin, the Chinese version of TikTok, said it had received a request from Tencent to allow short videos, based on Tencent’s copyrighted films and TV shows, to be shown on Douyin.

Tencent’s move meets the requirement from Chinese regulators to create an open internet, Douyin said in a statement, adding “we are pleased that Tencent’s copyrighted content can be shared on Douyin”.

Tencent said on Friday it was trialling a project to gradually allow third-party creators to use some of its copyrighted content in their works, and had issued invitations to other platforms to help promote them.

The breakthrough follows years of tense relations between the two social media rivals and reprimands this year from Chinese regulators about the tech industry’s “walled gardens” practice that prevents rivals’ links and services from being shared on their platforms.

In August, Douyin removed thousands of user-generated videos related to a television series produced by Tencent Video after the latter filed a copyright infringement lawsuit against the company.

ByteDance also said in the Friday statement it had repeatedly applied to Tencent’s messaging app WeChat to restore the sharing and login functions of Douyin and its video-streaming app Xigua.

Related Article:
Instagram bans influencers from promoting vaping products

WeChat users currently can share Douyin and Xigua links if they update to the latest version. Tencent declined to comment on this.

The team at Platform Executive hope you have enjoyed the ‘Tencent asks Douyin to start showing some copyrighted content‘ article. Automatic translation from English to a growing list of languages via Google AI Cloud Translation. Initial reporting via our official content partners at Thomson Reuters. Reporting by Yingzhi Yang and Brenda Goh. Editing by Barbara Lewis.

You can stay on top of all the latest developments across the platform economy, find solutions to your key challenges and gain access to our problem-solving toolkit and proprietary databases by becoming a member of our growing community. For a limited time, our subscription plans start from just $16 per month.

Share this Article