Video gaming during lockdown helps fuel rise in UK inflation rate


UK inflation rose unexpectedly last month, spurred by rising prices for in-demand video game consoles during the coronavirus lockdown, official data has showed.


  • UK inflation on the rise despite the lockdown
  • Nintendo reported a surge in profits in the first three months of the year, the timing many countries first entered lockdown
  • Economists suggest that inflation is well below the Bank of England’s 2% target, thus leaving it under no pressure to rethink its huge stimulus push

Consumer price inflation increased to 0.6% in June from May’s four-year low of 0.5%, pushed up also by the lack of traditional summer clothing sales last month after retailers slashed prices during the lockdown earlier in the year.

“June’s inflation figures are slightly above expectations but there remains abundant spare capacity in the economy,” said Debapratim De, senior economist at Deloitte.

“This should maintain a downward pressure on inflation, which could fall further, especially if there is a spike in unemployment later this year.”

Data published on Tuesday showed gross domestic product grew by a slower-than-expected 1.8% in May from April, when it slumped by 20%. The government’s budget forecasters said the economy could shrink by as a much as 14.3% this year.

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An emergency cut to the VAT sales tax rate for hospitality and tourism, which took effect on Wednesday, is also likely to exert some downward pressure on the inflation rate.

Economists say inflation well below the Bank of England’s 2% target leaves it under no pressure to rethink its huge stimulus push. BoE rate-setter Silvana Tenreyro said on Wednesday downward pressure on prices was likely to persist.

Deutsche Bank said it expected inflation to fall below zero in August because of the VAT cut and also meal discounts announced by finance minister Rishi Sunak, which take effect that month.


The coronavirus outbreak’s impact on supply chains led to shortages of game consoles around the world, just as demand spiked from people isolating at home.

In May, the Japanese computer games giant Nintendo reported a surge in profits in the first three months of the year, when many countries first entered lockdown.

“It is possible that prices have been influenced by the coronavirus lockdown changing the timing of demand and the availability of some items, particularly consoles,” the ONS said in a statement.

“However, it is equally likely to be a result of the computer games in the bestseller charts.”

Clothing and footwear prices almost held steady in June, a month which usually sees sales promotions.

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The ONS said 17% of the items used to compile the CPI were unavailable to consumers in June because of the lockdown, including pints of lager in pubs and haircuts.

Core inflation – which excludes typically volatile prices – rose to 1.4% from May’s 1.2%.

Factories’ selling prices fell 0.8% in annual terms, compared with the Reuters poll consensus for a 1.1% drop.

Via our content partners at Thomson Reuters. Reporting by Andy Bruce. Editing by William Schomberg, William Maclean, Peter Graff, Raissa Kasolowsky.

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