Tag: Marketing
The seven P’s of marketing
The 7 P’s marketing model was originally devised by E Jerome McCarthy in his 1960 book ‘Basic Marketing. A Managerial Approach’. In my personal opinion, it is still worth keeping ...
A quick guide to sales funnels
A sales funnel within digital media can be defined as steps designed by a business in order to guide its visitors toward a buying decision.
The financial model behind a portal marketing plan
For obvious reasons the ‘Marketing Plan’ is important to the accuracy of the entire business. Without an audience our example business will not work. In-fact, without a...